Validated. Verified. Luxury Your Customers Can Trust.
Preserve your brand’s legacy by digitizing inventory using Chia’s digital twin and authentication technology.
Brand integrity is everything
for luxury brands
Luxury brands face challenges that put the brand’s reputation at risk.
THE SOLUTION
Digitize Your Products
Elevate both your brand and customer experience by ensuring your product’s authenticity with Chia’s digital twin and verifiable credentials technology.
Supply Chain and Ownership Transparency
Digital twins, virtual representations of physical items, validate authenticity, maintain transparent and immutable ownership records, enhance brand reputation, and aid informed consumer choices. Securely store data like materials, price, ownership history, and more in a tamper-proof ledger, sharing selectively with authorized parties.
Verify and Authorize Buyers and Sellers
Verifiable Credentials (VCs) are secure, tamper-proof digital equivalents of credentials for fast identity verification. Brands issue VCs for proof of ownership or relevant status in transactions, such as verified seller or buyer.
HARNESS THE POWER OF DIGITIZATION
Our Process
Product data is securely recorded and stored inside a digital twin. A decentralized application shares data among authorized owners, sellers, and customers to verify and authenticate ownership, value, and more.
Brand Creates Digital Twin
A tamper-proof digital replica of your product is created.
Data Recorded and Stored
Essential and pertinent product details are stored inside of a digital twin.
Verified Ownership
Customer Requests Credentials
The customer proves identity and is authorized using approved documentation.
Brand Verifies Credentials
Your brand seamlessly validates customer credentials.
Transaction Completed
Transaction Securely Recorded and Verified
The transaction is recorded and stored on an immutable distributed ledger.
Customer Receives Authentic Product
The transaction data can be recalled for any future verification needs or transactions.
DRIVE YOUR BRAND FORWARD
Do More with Your Data
Get value beyond authentication and verification. Digitizing and storing data on a secure tamper-proof ledger brings added value empower to your business and customers.
Product Lifecycle Support
Share comprehensive information on sourcing practices, verify item authenticity and ownership, and reduce risk for parties during re-sale.
Brand, Community Engagement
Keep your customers engaged with your brand. Build loyalty and trust with personalized offers, invitations, and other post-sale services.
Frictionless Collaboration
Collaborate seamlessly on design and supply chain execution with partners and vendors, while maintaining tamper-proof security.
Explore Further
Talk With Our Experts
Discover how Chia can help protect your brand’s legacy and empower your business.